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Value Proposition Canvas

What? Value Proposition Canvas helps you to define the Value Proposition and Customer Segments which are parts of the Lean Canvas.

For now, only fill in the right part of the canvas to define your customer better. You will fill in the left part of the canvas at a later stage.

Tip! You can use the Empathy Map to better understand your customer's view of the world.

Value Proposition Canvas
Value Proposition Canvas by Peter J Thomson is licensed under CC BY-SA 4.0 Based on the work of Steve Blank, Clayton Christensen, Seth Godin, Yves Pigneur and Alex Osterwalder. Released under Creative Commons License to encourage adaption and iteration. No rights asserted.